SQL for Marketing Analytics

Here's what previous SQL Fundamentals students had to say about the SQL course:

"Anil does an excellent job presenting SQL for beginners. The course began with basics and ended with real scripts that help answer actual business questions. He also took the time to help me solve with SQL a specific reporting issue that previously took lots of manual action. I learned a lot and highly recommend Anil as an instructor."

"Anil is a great instructor. He makes the content interesting and also makes sure everyone in class understands the lessons."

"This SQL course was informative and led by a knowledgeable instructor."

DAA is excited to offer the SQL Fundamentals course. This course consists of (6) Video Classes (to consume when convenient for you), and (6) 1-hour Live Q & A sessions, taught by industry expert, Anil Batra. The class meets live once weekly for six weeks. You will learn SQL Fundamentals for marketing analytics and leave the class with actionable tools. Plus, you'll enhance your SQL skills; adding to your arsenal that will immediately make you a better growth marketer, and give your resume a boost. 

By the end of this class, you will:

• Understand the fundamentals of databases and data structures
• Write SQL queries to harness data from various sources, including email, CRM, and website logs
• Have ready-made SQL scripts and recipes that you can use right away

Who is this for: 

• Web & Digital Analysts
• Marketers
• Marketing Analysts
• Business Owners
• Business Development Managers 

Savvy analysts and marketers understand the value of data. They know they can use this data to drive positive outcomes. A key component is the swift analysis of collected data; however, this momentum can be stalled by SQL database administrators or developers with other priorities.
 

Class Description:

Each class will have coursework that will help you learn various aspects of SQL and the following use cases:

• Identifying the most loyal and most profitable customers
• Scoring your customers based on their purchase behavior
• Customer categorization based on various criteria in your data sources – develop customer segments for better targeting 

Upon completion of the course, candidates/participants will receive:

1. Certificate
2. Digital Badge
3. Evaluation

Class Dates and Times:

To be announced